Tech misfit
About Me
My name is Deborah Olufisayo, and as a product marketing professional, I bring a customer-centric approach to my role. I prioritize marketing goals that focus on understanding and meeting the needs of our target audience, ultimately driving revenue generation for the company.
One of my key strengths is the ability to work remotely without compromising on the quality or timeliness of my work. I am dedicated to executing tasks efficiently and effectively, ensuring that marketing strategies are implemented seamlessly. I understand the importance of delivering exceptional results and always strive to exceed expectations.
With a strong emphasis on customer satisfaction, I establish meaningful relationships with clients, identifying their pain points and offering tailored solutions that add significant value to their businesses.
I am committed to professionalism, accountability, and contributing to revenue growth. My remote work capabilities, combined with my product marketing expertise, enable me to make a meaningful impact in driving the success of the company.
In summary, as a product marketing professional, I am focused on customer-centric marketing goals and revenue generation, while also possessing the ability to work remotely without compromising on productivity or efficiency.
Education
Obafemi Awolowo University
Utiva
ALX
EntryLevel
Coursera
Work & Experience
DIGITAL MARKETER
Lueux Skincare
Developed and executed a successful paid social media campaign, resulting in a decrease of cost per acquisition by 23% and exceeded monthly sales target. Developed and executed successful social media campaigns, aligning with brand identity, resulting in a 55% increase in sales and a 15% increase in KPI (Key Performance Indicator) and CTA (Call-to-Action) click rate. Implemented a data-driven social media strategy utilizing A/B testing of ad copy to boost customer conversion rate by 20%. Expanded customer base by 30% through effective product demonstrations, highlighting the value and capabilities of company's products and providing customized solutions to meet customer need Gathered data from social media platforms and conducted customer follow-up via email to provide valuable feedback to the production team, resulting in an 85% increase in customer satisfaction and improvements in product design and functionality.
EXECUTIVE ASSISTANT/PROJECT MANAGER
AuroraMulti Freelancing
Contacted an average of 50 clients per day through both telephone and email, successfully onboarding 250+ clients by delivering a prepared script and adapting to client's needs through off-script conversation. Achieved a conversion rate of 45% and an average call duration of 15 minutes. Consistently exceeded onboarding targets by proactively identifying and addressing client's concerns, resulting in a high client retention rate of 85%. Collected requirements from multiple stakeholders, translated them into actionable deliverables, and significantly improved project efficiency by 60% by implementing clear milestones across departments, ensuring successful project completion and meeting stakeholders' expectations. Successfully managed and closely monitored the calendar and email of a high-level executive, resulting in a 35% increase in productivity through the implementation of email sequencing and automation strategies, which decreased response time to clients by 50% and increased the number of clients handled by 50% Provided comprehensive administrative support, including managing all travel arrangements, to ensure the smooth running of the executive's schedule which resulted in a 90% on-time arrival rate for all business trips.
