Nooshin Hamzeh

About Me

I am a junior UX|UI designer who is eager to learn new skills and is a fast learner. I am also a hard worker and I enjoy teamwork, excited to face new challenges and try to solve them by applying my skills.

I have worked on some projects as a UX|UI designer which helped me to learn and apply the knowledge I have in this field.

I am passionate about helping people, animals and making a more beautiful world to live in on the whole.

 

 

 

Education

Master Of Product Design 2017-2020

Sapienza University Of Rome

Bachelor Of Urban Planning 2010-2015

Azad University Of Ghazvin

UX Fundamentals Oct.2021 - Dec.2021

UXLand Online School

UX|UI In Action Jan.2022 - Dec.2022

UXLand Online School

Work & Experience

UX|UI Designer

TheCliffstore

05/01/2023 - 10/02/2023

TheCliff: Refined an Iranian clothing e-commerce site for hiking gear and sports apparel. As a UX|UI designer, emphasised on: •Orchestrated strategic stakeholder meetings and workshops at project start, enhanced our understanding of needs and constraints. This approach optimised time and budget usage. • Performed competitive analysis with competitors and user research to uncover quantitative and qualitative insights, led to the creation of user- centered designs. • Elevated conversion rates by refining the structure of calls-to-action, forms, and filters, drove a remarkable 20% surge in sales. • Recognised consumers preferences for online shopping and designed a user- friendly mobile interface to generate a 32% sales increase.

Product designer

self-employed

06/01/2022 - 11/01/2022

WeddedBliss: A sustainable B2B/B2C service design streamlining wedding planning. As a Product Designer, focused on: Directed research via targeted surveys and interviews, yielded key insights and user identification. This accelerated user-centered product development to solve genuine needs. Conducted comprehensive secondary research to gather precise insights about target utilisers, crafted personas and scenarios to gain a holistic view of potential user needs. Impacted strategy by collaborating with cross-functional teams, provided data- driven insights. Administered usability tests involving participants, revealed issues with a taste- preference form's engagement and clarity. Iterated design to enhance its appeal and user-friendliness.

UX|UI Designer

Self-employed

06/01/2021 - 07/01/2022

TorontoCupCake: Redesigned an online cupcake shop in Toronto. As UX researcher ,concentrated on: Implemented real user testing on the initial product, evaluated against heuristic evaluation rules to identify key issues, minimised resource expenditure. Recognised patron’s frustration with task steps. Collaborated with the design team to create a more efficient information architecture, resulted in 1 fewer step. Faced the challenge harmonising aesthetics with functionality. Co-operated with design and dev teams to achieve a harmonious blend, culminated in a boost in conversion rates by prioritising key design elements. Acknowledged that customers abandoned the step of checking out as it was confusing for them. Applied one-page checkout, offered guest checkout options and minimised form fields.

Skills

Usability testing
80%
figma
60%
User interview
50%
Storytelling
50%
interactive prototype
50%
Design system
60%
Iteration
70%