karyanugraha

About Me

Hi! I’m Karya, a Product Management enthusiast who is competitive and always pursues greatness. These values have brought me to my 12 year amazing journey. My career started from the sales background and is currently working as an Internet Marketer and a business owner in the agricultural industry. There are some experiences that can support my career as a product manager, such as my experience as an analyst demands to provide arguments based on data. And then, my sales and marketing background allows me to have the ability to see the suitability of the product to the intended market (product market fit). I also have the ability to sense business trends because of my experience as an owner. Last but not least, my fundamental knowledge about product management starting from Product Vision and Strategy, Product Research and Prioritization, PRD, MVP and Wireframe, Usability Testing, all the way to Stakeholder Management which I got from RevoU Full Stack Product Management Program makes me a ready to work individual on Product Manager or related jobs.

Education

Industrial Engineering 2006

Telkom University

Learn about engineering design and problem-solving techniques, as well as leadership and communication skills to effectively manage teams and projects. The ultimate goal of industrial engineering is to improve efficiency, productivity, and quality in various industries such as manufacturing, healthcare, transportation, and service sectors.

Full Stack Product Management Program 2022

RevoU

Fundamental knowledge about product management starting from Product Vision and Strategy, Product Research and Prioritization, PRD, MVP and Wireframe, Usability Testing, all the way to Stakeholder Management. Also learn about various frameworks and tools useful in product management, such as Lean Startup, Agile, Scrum, and Design Thinking. The course emphasizes the importance of collaboration and communication among teams to achieve product success.

Work & Experience

Entrepreneur

Nugraha Farm and Fishery

01/01/2013

● Accelerate the fish harvest period by 20% by increasing the feeding frequency/day ● Prioritize 5 main monthly tasks using Impact Effort Analysis so that the fertilization process runs on time ● Becoming the biggest supplier of quail eggs in Subulussalam (5000 eggs supplied/day) by over communicating the egg quality compared to competitors

Dropshipper

DropshipAja

06/01/2020 - 06/01/2022

● Increase the speed of responding to incoming leads by 50% with the automatic reply feature ● Increase the number of leads/day by 20% by creating a hot offer pop up message on Landing page ● Speed up the design process by 70% by creating design templates that customers can choose from

Business Mentor

DropshipAja

11/01/2020 - 11/01/2021

● Guiding 200 novice dropshippers to get the first 10 million from the dropship business ● Improve participants' understanding of material by holding a Weekly Google Meet QnA ● Increase the percentage of task completion by 50% with personalized follow up and bonus materials

Sales Analyst

Astra International Tbk - Toyota Sales Operation (TSO)

05/01/2011 - 10/01/2012

● Shorten sales report processing time by 50% by reformulating existing templates ● Increase order accuracy by 25% by creating order formulations ● Minimizing ordering unit adjustments made by ATPM (Agen Tunggal Pemegang Merek) by over-communicating market fluidity that occurs

Skills

English
75%
Funnel Analysis
80%
Leadership
90%
Field Operation
90%
Product Management
80%
Digital Marketing
80%

Awards

Best Final Group Project Presentation 2023
became the best project group in the FSPM Dubai class. Using the shopback case as presentation material. Formulate root causes, hypothesis validation, competitive analysis, solution idea and prioritization, create PRD, Usability testing, and Go To Market strategy.
Top Sales DropshipAja 2020
Become a dropshipper with the most sales. Selling print on demand products that focus on the kpop BTS niche market. Running marketing campaigns through social media both organically and paid (Meta Ads).