dougwaswa
About Me
With nine years of experience in the graphic design industry, I am confident in my ability to contribute to your creative team and marketing objectives.
Throughout my career, I have honed my design skills and developed a deep understanding of the principles of effective visual communication. My experience spans various design projects, including branding, print collateral, digital media, and user interface design. I am well-versed in industry-standard design software, including Adobe Creative Suite, and I stay updated on the latest design trends and technologies.
Here are some highlights of my qualifications that make me a strong candidate for this position:
Proven Track Record: Over the past nine years, I have completed numerous design projects for clients across various industries ie. iTel Kenya, TECNO, Safaricom, and WABI/Coca Cola among many others.
Creative Problem Solver: I approach design challenges with creativity and a problem-solving mindset, finding innovative solutions to communicate messages and achieve business goals effectively.
Client Collaboration: I have a demonstrated ability to collaborate effectively with clients, understanding their needs and translating them into compelling visual solutions that resonate with their target audience.
Attention to Detail: My keen attention to detail ensures that every design project I work on is polished and error-free, reflecting positively on the brand and message it conveys. This enabled brands like TECNO to start producing artwork locally instead of acquiring them from HQ/China.
Adaptability: I thrive in fast-paced environments and am skilled at managing multiple projects simultaneously, meeting deadlines, and adapting to changing priorities.
Education
KCA University
Bachelor's degree in information technology. Hons 2.1
California Institute of the Arts
Studied Fundamentals of Graphic Design.
Google Career
Completed a rigorous training designed for entry-level job readiness. 15 modules included topics like UX research fundamentals, inclusive design, low-fidelity and high fidelity prototypes, and tools like Figma and Adobe XD. Completed hands-on projects and developed a portfolio including 2 projects to receive the certificate.
Work & Experience
Tele 10 Services
Tele 10 Services
This was an entry role and this meant I wore many hats including: IT Technician and Tech support, editing and designing posts for social media, and editing UI assets on photoshop.
2013 2014 | Graphic designer
Multiservices Olympique
I developed visual concepts and designs for various print and digital projects. This included branded merchandise, t-shirts, banners, and stationery. I also occasionally helped in maintaining their website which included uploading website assets through the c-panel.
2014 2015 | Marketing designer
Medanta Africare
This was also a multi-faceted role as I was both a social media manager and designer (designing social media posts and website banners). I was also in charge of designing promotional materials i.e. Posters, flyers, and banners.
2016 2023 | Creative
Transsion Kenya
When I joined the role I was mostly a digital marketing creative but gradually transitioned to offline content. I am in charge of Btl work (shop/store branding, posters, flyers, banners, window graphics, t-shirts, etc).
Freelance Roles
Coca Cola Ltd
Worked with Coke on promoting their subsidiary brand Wabi. The position entailed coming up with concepts for mall activations. This included branded BA Clothing and merch, an Activation booth, posters, and rollup banners.
