Chinedu Ogbonna
About Me
I am a passionate and experienced digital marketer with over 4 years of experience in the industry. I have a proven track record of success in developing and executing successful digital marketing campaigns that have resulted in increased brand awareness, website traffic, and lead generation.
I am also a recent graduate of the Utiva Product Marketing Bootcamp, where I learned the skills and knowledge necessary to be a successful product marketer. I am now looking for a position in product marketing where I can use my skills and experience to help businesses develop and launch successful products.
Skills and Expertise
Digital Marketing: I have a strong understanding of the digital marketing landscape and the various channels that can be used to reach target audiences. I am proficient in using a variety of digital marketing tools and platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.
Content Marketing: I am skilled in creating and distributing high-quality content that engages and informs target audiences. I have experience writing blog posts, articles, and white papers, as well as creating infographics and videos.
Social Media Marketing: I am experienced in using social media to connect with target audiences, build relationships, and drive traffic to websites. I am proficient in using a variety of social media platforms, including Twitter, Facebook, and LinkedIn.
Analytics: I am proficient in using analytics tools to track and measure the success of digital marketing campaigns. I am able to identify trends, optimize campaigns, and make recommendations for improvement.
I am a hard worker and I am always willing to go the extra mile. I am also a team player and I am always willing to help out my colleagues. I am confident that I would be a valuable asset to your team and I look forward to hearing from you soon.
Education
Yaba College of Technology
Utiva
Customer Persona · Market Research · Go-to-Market Strategy · Positioning (Marketing) · Product Marketing
Work & Experience
Digital Marketing Manager
Boctrust Microfinance Bank
Overall Opportunity Description: Responsible for the execution of the bank’s digital and channels marketing strategy. Opportunity details 1. Responsible for the management of the company’s website, landing page etc. Constant response to customer enquiries via the website and ensuring these enquiries are duly attended to and resolved. 2. Generating sales and sales leads via channels such as SMS blast, emails blast to general and target customers thereby enhancing the bank’s sales 3. Social Media marketing. manage the bank’s social media pages such as Facebook, Instagram, linkedin, twitter etc. 4. Drive the bank’s marketing via Google ad, SEOs etc 5. Creation of content and blasting on the social media pages and flyers to target market 6. Regular blogging to build momentum by creating blog content. minimum of 2 blog posts per week. 7. Obtaining marketing leads on the various digital platforms for use to deliver company sales messages to customers. 8. Responsible for the management of the bank’s other digital channels such Interswitch, Paystack, Remita, Appzone etc 9. Generate new ideas to reach target market via digital channels 10. Execute digital channels project that may arise from time to time based on the bank’s business needs
Digital Marketing
Complete Sports
1.Interpret campaign performance and provide insightful analysis 2. Develop media plan and execute strategy 3. Work with internal and external partners to review paid media brief and get sign-off 4.Manage the day-to-day EMEA paid search campaigns across Google and Bing 6. Conduct keyword research and develop ad copy for AdWords and Bing AdCenter 7. Work with internal partners to identify and confirm KPIs
