About Me

I am an experienced Marketing professional with a demonstrated history of working in the marketing and advertising industry. Skilled in Traditional Marketing, Digital Strategy, Search Engine Marketing (SEM), Digital Marketing, Social Media Management and Online Advertising.

Education

Digital Convergence 2018

Boston Media House

Technological convergence is the tendency for technologies that were originally unrelated to become more closely integrated and even unified as they develop and advance.

Campaign Manager Certification 2021

Google

Digital Marketing 2021

Google

Google Analytics 2021

Google

Social Media Certification 2022

LinkedIn

Email Marketing Certified 2022

LinkedIn

Work & Experience

Digital Marketing Coordinator

PickNpay Group

04/07/2017 - 04/01/2019

-Social media engagement across all platforms. -Online community management. -USSD Campaigns. -Copywriting. -Web content management. -Competitor tracking and reporting. -Youth empowerment program (Lead). -Content Marketing.

Senior Digital Marketing Coordinator

PickNPay Group

04/01/2019 - 06/30/2021

-Designing and developing social media and online marketing campaigns. -Managing and monitoring current and ongoing campaigns to ensure the programs are successful. -Campaign data analysis and reporting. -Search engine optimization. -Content strategy and content calendar. -Email marketing. -Youth empowerment program (Lead) -Content Marketing.

Social Media Manager

Fusion Portfolio

01/31/2022 - 08/31/2023

-Managing Social Media Across 7, 5 star Businesses within the portfolio. -Fusion Boutique Hotel, Palala Boutique Bush lodge, Sediko Bush Spa, Cycad Guest House, Saskia Restaurant, Yellow Lemon Tree, Coco Affair Coffee Shop. -Social Media Strategy -Social Media calendars -Shooting Content, Photos, Videos, Reefs etc -Video editing, Photo Editing, Copy Writing -Setting up, Monitoring and tweaking online campaigns -Community Management -Overseeing Landing Pages -Data Analysis and Reporting -Email Marketing -Website SEO and Website maintenance

Social Media Manager/Digital Marketing Manager

K-SL Group

09/12/2022

-Developing Social Media Content Strategy -Developing Social Media Content Plan - Defining important Social Media KPIs -Overseeing Online Brand launch strategy -Hiring Social Media team -Prepare online newsletters and promotional emails -Create and optimize online adverts through Google AdWords (search, display, mobile, video), Facebook and other platforms -Create all in house design requirements (Canva)

Skills

Social Media Management
100%