Yuyaoma
About Me
I am a junior UX researcher and designer looking for various opportunities in UX. I have accumulated experiences of graphic design and conducting interviews during my previous working experiences. I am currently learning systematic UX design methodologies and conducting UX case studies.
Education
UCL
Work & Experience
Digital Media Coordinator
AstraZeneca
Interview Practice — Planned and generated enterprise internal interviews with staffs to dig out the stories behind individual and generated contents for external and internal communication via digital media platforms Teamwork — Assisted the internal team building campaign “126 Death-squad”, oversaw processes from arranging interview schedules, text-writing to post-editing and headline production Individual work — Contributed to the writing, proofreading and delivery of 15+ bilingual press releases on the promotion of the company’s products, including news on drug approval, commercial launch, and the latest development of the COVID-19 vaccine Creative Design — Facilitated booth design and visual display at the 3rd China International Import Expo with SketchUp and Photoshop
marketing intern
SOHU
UX Relevant practice — Researched and shortlisted 30 KOLs, researched their communication matrix and public engagement patterns on 5 social media platforms; contracted collaborations with 25 KOLs to enhance quality and range of content output Product Design — Analysed site traffic to improve contents, expanded subscriber’s base of the “hu friend” app by 36% in three months
