Athalia Sheren Cahyadi
About Me
👋 Hello, I’m Athalia Sheren Cahyadi, but you can call me Sheren!
I am Passionate about Grocery Retail, E-commerce, and Business Development. As a Business Analyst and a driven entrepreneur, I bring a wealth of experience to the table. I’ve proudly experinced as the Managing Owner of a B2B enterprise, specializing in providing products to small and medium-sized retail shops in Java. What fuels me? Challenges. I thrive on them. Each hurdle is an opportunity to grow, innovate, and excel. Moreover,I have an unwavering commitment to learning and a relentless enthusiasm for embracing new experiences. Whether it’s exploring the intricacies of B2B relationships, navigating the dynamic world of e-commerce, or fine-tuning the art of product selling, I’m all in. My focus? It’s on creating value and growth in the B2B and e-commerce sectors, enhancing product offerings, and contributing to the growth of the industry. I am also experienced in Go-To-Market Analysis. Lastly,I also specialize in community engagement and events specialist.
Let’s connect and explore how we can collaborate, innovate, and drive success together! I am sure I can brings goods impact to your team!
Education
International Business Managements
My academic background in International Business Management has been proven in the work environment, demonstrating that this major consistently produces high-quality professionals who can bring significant value to your team. Through my studies, I've gained a deep understanding of global business strategies, cross-cultural communication, and international market dynamics. These skills have not only enabled me to excel in various professional roles but have also equipped me with the expertise needed to navigate the complexities of today's global business landscape. I'm confident that my education and practical experience make me a valuable asset to any team looking to thrive in the international business arena.
Work & Experience
Marketing Specialists
Here4You
In my role within the marketing division, a significant aspect of my responsibilities involved conducting comprehensive research on the target audience and utilising behavioural data to create effective event marketing content. Key Achievements and Responsibilities: - Conducted in-depth analysis and gathered demographic, psychographic, and professional data to create detailed audience profiles, enabling the development of highly tailored marketing strategies. - Designed and implemented surveys and conducted interviews to directly gather qualitative data on audience expectations, motivations, and preferences. This guided the creation of event marketing content that resonated with their needs and desires. - Leveraged social media analytics to analyse metrics such as page views, click-through rates, and engagement levels. Identified popular content to optimise event marketing strategies.
Invoice and Finance Specialists
Langit Biru SBY
Langit Biru SBY is a Surabaya-based company dedicated to providing an extensive range of groceries for B2B startups. Our commitment to excellence is reflected in our proven track record, with notable clients including GudangAda, Warung Pintar (part of Circlo), ULA (ranked in LinkedIn's Top Startups), and many more. In this company, I worked in driving efficient and accurate invoicing processes while ensuring seamless communication with clients. My role has encompassed a range of responsibilities and achievements that highlight my commitment to precision and exceptional customer service. Key Achievement and Responsibilities : - Streamlined Invoicing Workflow: Implemented an optimized invoicing workflow that reduced invoice creation and sending time by 20%, leading to quicker payment cycles and improved cash flow for the business. - End-to-End Invoicing Management: Oversee all aspects of the invoicing process, from generating invoices to tracking payments and resolving billing discrepancies, ensuring a seamless and accurate financial transaction cycle. - Client Collaboration: Developed strong working relationships with clients to understand their specific invoicing preferences and needs, leading to a higher client satisfaction rate and enhanced transparency.
Public Relation Coordinator
Together We Act
As a Public Relations at Non-Profit Organization TogetherWeAct, I had the privilege of contributing to impactful initiatives that brought positive change to our community. My role extended beyond conventional PR tasks, as I actively engaged in research, survey activities, partnership development, and strategic planning to optimise our support for beneficiaries. Key Achievements and Responsibilities: Conducted Rigorous Research and Surveys: Spearheaded comprehensive research initiatives to understand the specific needs and challenges of beneficiaries. By directly gathering insights through on-site surveys and interviews, our data-driven approach enabled tailored assistance that met real requirements. Collaborated with Orphanages and Collaborative Partnerships: Established strong relationships with local orphanages and potential partners who shared our mission. Through effective communication and relationship-building, I nurtured partnerships that expanded our impact. Strategic Action Planning: Played a pivotal role in crafting actionable plans using research and survey findings. These plans aligned our interventions with each orphanage's unique needs, ensuring effective strategies that matched their aspirations. Budget-Focused Assistance: Aligned support offerings with fundraising budgets, carefully calculating resources available after each mission. By matching these resources to research-identified needs, we maximised impact while maintaining financial sustainability. Outcome Evaluation and Continuous Improvement: Tracked support outcomes and assessed effectiveness, identifying areas for enhancement. Analysing intervention impact, I suggested strategy adjustments that improved the overall quality of our aid.
