Robert Murigi

About Me

Hello, I am Robert, a dedicated and ambitious Marketing student at the University of Nairobi, Kenya. Alongside my studies, I am gaining valuable industry experience as a Data Annotator at TELUS International AI. My unique blend of academic knowledge and practical skills position me at the intersection of marketing and artificial intelligence, making me a promising talent in AI-driven marketing. My career journey is a product of continuous learning and my passion for leveraging technology to drive marketing strategies.

I am looking forward to volunteering in a digital marketing space to drive impactful decisions in the marketing industry and learn new marketing skills in a fast-paced work environment.

Education

Bachelor of Commerce (Marketing Option) 2024

University of Nairobi

Work & Experience

Data Annotator

TELUS International AI Data Solutions

12/01/2023

TELUS International designs, builds and delivers next-generation digital solutions to enhance the customer experience (CX) for global and disruptive brands. TELUS International's integrated solutions spans digital strategy, innovation, consulting and design, digital transformation and IT lifecycle solutions, data annotation and omnichannel CX solutions that include content moderation, trust and safety solutions. Key Roles: 1. Data creation and collection 2. Labelling objects in images 3. Completing curation surveys 4. Labelling words in bodies of text 5. Labelling voice recordings Accomplishments: I helped photo SGT project team complete over 400 tasks in 9 different data-set categories within a period of 2 months.

Sales Agent

Ngao Credit Ltd.

01/01/2024 - 02/01/2024

Ngao Credit Limited is a non-deposit taking Microfinance institution in Nairobi County, Kenya. Our goal is to provide financial services by offering unique tailor-made financial solutions that meet our clients' needs in the shortest possible time. We pride ourselves in creating financial convenience and autonomy for our clients while ensuring they get value for their money. Key roles and responsibilities: I was responsible for selling financial products and services such as loans, insurance policies, and investment options.

Industrial Attachee-Marketing and Public Relations

Kenya Revenue Authority

06/01/2022 - 08/31/2022

Kenya Revenue Authority (KRA), is an agency of the Government of Kenya that is responsible for the assessment, collection and accounting for all revenues that are due to the government in accordance with the laws of Kenya. Key Roles: 1. Contributed to creation of digital marketing materials such as social media posts, blogs and graphics 2. Collaborated with the PR team to plan events and facilitate media interviews 3. Created engaging visual and written contents for digital marketing campaigns 4. Analyzed social media performance metrics and drafted recommendations. Stellar accomplishment: One of my blog article and 10 of my captions featured live on the company's digital social media platforms.

Intern- Mpesa Product Development

Safaricom PLC

11/01/2019 - 02/29/2020

Safaricom is the leading provider of converged communication solutions in Kenya. In addition to providing a broad range of first-class products and services for Telephony, Broadband Internet and Financial services, Safaricom seeks to uplift the welfare of Kenyans through value-added services and support for community projects. With over 29 Million subscribers and an estimated market share of 67%, the Company has the widest modern mobile network coverage in Kenya and prides in its experienced shareholders, attractive tariffs, a nationwide network of effective dealers, high caliber staff and management enabling it to maintain its position as the region’s mobile market leader. M-PESA has over 23 million subscribers, supported by a nationwide agent network of over 156,000 outlets. M-PESA is the world's most developed biggest mobile payment system. Key roles and responsibilities; I was the liasion officer between internal and external teams where merchants' financing support was required. 1. End to end execution of loan recovery cycle from disbursements to CRB listings 2. Drafted sharable product escalation matrix for the call centre 3. Performed user acceptability tests (UATs) for below the line new Mpesa products 4. Generated and shared reports on merchant financing Key Achievements: I successfully executed merchants financing loan portifolio.

Skills

Digital Marketing
100%
Brand Marketing
100%
Customer Service
100%
Graphic Design
90%