Rachel Martina

About Me

Rachel is an experienced Copywriter and Account Executive who is currently joining the UI/UX
Design bootcamp at Dibimbing ID. She has experience in Sales Copywriting for more than 3 years
and wants to focus on building a career in the UI/UX Design field. She’s interested in integrating
user-centered design, technologies, and business strategy. She’s able to work in a fast-paced
environment and prioritize multiple work assignments simultaneously.

Education

Bachelor of Arts in Humanities – BA degree, Major in Russian Language and Literature 2013-2018

Padjadjaran University

UI/UX Design Bootcamp April - September 2023

Dibimbing ID

Work & Experience

Account Development Representative at Mekari

Mekari

03/20/2023

► Represent company's products and services, starting with a comprehensive understanding and leading to consumer research to identify how the solution meet their needs. ► Schedule qualified demos for sales team by identifying, researching and contacting potential customers and ensure those demos occur. ► Proactively look for opportunities to improve, optimize end-to-end lead management and other sales and marketing processes.

Freelance Sales Copywriter at Fiverr

Fiverr

05/21/2019

► Write compelling and effective marketing email, marketing copy, cold emails, and newsletters to generate leads and build relationships with potential clients. ► Conduct research to identify target audiences and develop customized email campaigns that speak to their needs and pain points.

Account Executive at Ivosights

Ivosights

09/06/2021 - 09/26/2022

► Became the day-to-day "go-to" for client contact, maintained good relationships with clients, trained new customers, and ensured the smooth adoption of business products and services. ► Communicated new product developments to existing clients, Provided technical answers to users' questions, and assisted users with troubleshooting problems with application programs or software. ► Increased sales revenue by upselling and cross-selling products.

Business Development at Ginee Singapore

Ginee Singapore

01/06/2020 - 07/06/2020

► Identified and researched potential clients, added qualified prospects to the sales pipeline, and scheduled consultations between prospective clients and Business Development. ► Demonstrated products or services to persuade omnichannel platform subscriptions and maintained client relationships.

Social Media Intern at ReCharge Indonesia

ReCharge Indonesia

10/15/2018 - 12/18/2018

► Created weekly and monthly editorial calendars to promote company brands on various social media websites and tracked social media engagement to identify high-performing ideas and campaigns for scalability. ► Supported the marketing team at live and online events and assisted on influencer campaign strategy.

Skills

Figma
80%
User Research
80%
Writing
100%
Wireframing and Prototyping
80%
User Interface Design
80%
Visual communication
80%