Luisa Sastoque
About Me
I am a strategic designer with a UX approach, passionate about solving problems by designing
and managing projects that generate solutions focused on improving the user experience
I have more than 15 years of experience in the food, health, furniture, and manufacturing sectors
allowing me to work on systemic thinking, product design, and communication skills with different
stakeholders to create solutions for human needs, where business goals and technological
possibilities converge
Education
Universidad Nacional de Colombia
Universidad de Buenos Aires
Google Professional certificate
Work & Experience
UX designer
independant
UX design from the research stage, Interview drafting, surveys, design proposals, wireframes, low and high fidelity prototypes, usability tests, and design iteration. Veterinaria en tu hogar Website design for home veterinary services Aroma cafe Design of the Aroma caf application to help customers place orders, pay, and select the store where they will pick up their orders. Crunchies Redesign of a website for pet snacks marketing where pet owners can also get nutritional information on products for pets and place their orders. Emprendeya A responsive design of a website where entrepreneurs can find information about the necessary steps to start and formalize a company in Colombia.
Strategic designer Project manager and Prefabricated country houses
Independant
Strategic design project for á prefabricated country houses construction. Research and design specifications, technical and budget requirements, schedule development, budget creation and execution, and project monitoring.
Strategic designer Project manager and cofounder
Conejos Bosque Nativo
Design of a meat products line design marketed at department stores such as Makro, Jumbo, and Metro, increasing the company's sales by 40% Design of a snack and pet food product line design that uses more than 50% of meat by-products unfit for human consumption. Business plan development, customer and supplier management. Construction and obtaining INVIMA certification of the second plant at a national level. Seed capital condonation by Fondo Emprender and SENA
