Barnabas Lartey-Odoi Tetteh
About Me
Hello, everyone! My name is Barnabas Lartey-Odoi Tetteh, and I am thrilled to share a glimpse into my life and experiences with you. Originally from Dodowa in Greater Accra, Ghana. I am a dedicated professional with a diverse range of skills and a passion for creativity.
Education has always been a crucial aspect of my journey, and I am proud to hold a BA in Information Studies from the esteemed University of Ghana. This program not only provided me with a solid foundation in the field but also ignited my curiosity for the ever-evolving world of information and technology.
During my time as a student, I sought opportunities to apply my knowledge and expand my horizons. One such opportunity came in the form of volunteering with Boomplay, a prominent music streaming platform, as a Brand Promoter. This experience allowed me to immerse myself in the vibrant world of music, contributing to the growth and promotion of the brand. It was an exhilarating and rewarding time that further nurtured my love for engaging with audiences.
Driven by my passion for the creative industry, I also volunteered with Glitz Africa, a renowned fashion and event agency. Within this dynamic environment, I worked alongside talented professionals in the content creation and social media teams. Collaborating on various projects, I gained valuable insights into effective storytelling, event management, and the power of visual communication.
Building on these experiences, I transitioned into a role as a content developer and account management assistant at Innova DDB Ghana, an esteemed agency. Here, I honed my skills in crafting compelling content that resonated with diverse audiences. Additionally, I had the opportunity to work closely with clients, assisting in account management and ensuring their needs were met to the highest standard. These two years were instrumental in shaping my ability to create impactful strategies and manage client relationships.
Further expanding my skill set, I embraced the role of a Production Manager at a media agency. In this position, I thrived in a fast-paced environment, overseeing the coordination and execution of various projects. My attention to detail and organizational skills allowed me to ensure seamless production processes, contributing to the successful delivery of high-quality content.
As a passionate individual with a keen eye for visual aesthetics, I have also embarked on freelance ventures as a graphic designer and photographer. These pursuits have not only provided me with an outlet for my creativity but also allowed me to collaborate with diverse clients and capture their stories through compelling visuals.
Throughout my journey, I have come to realize the importance of continuous growth and embracing challenges. Each obstacle I encountered became an opportunity for learning and personal development. These experiences have shaped me into a resilient individual who thrives under pressure, constantly seeking ways to improve and expand my skill set.
Beyond my professional endeavors, I deeply value relationships and community. My loved ones and friends have been a constant source of support and inspiration, encouraging me to pursue my passions. I am also actively involved in various community initiatives, as I believe in giving back and making a positive impact in the lives of others.
Looking ahead, I am fueled by a burning desire to achieve my long-term aspirations. Whether it’s making a lasting impact in the creative industry, contributing to social causes close to my heart, or exploring new avenues for self-expression, I am committed to the pursuit of excellence. With a combination of determination, creativity, and a hunger for knowledge, I am excited to embrace the future and turn my dreams into reality.
Thank you for taking the time to learn about me. I look forward to the opportunities that lie ahead and the chance to make a difference in the world.
Education
University Of Ghana
At the University of Ghana, I completed a range of courses that provided me with a strong foundation in information management and related fields. These courses included Information in Society, Introduction to Information Management, Introduction to Information Technology, Principles of Management, Information Management, Introduction to Computing, Theory and Practice of Classification, Research Methods, Public Relations, Information Sources, Database Management, Records Management, Automation of Information Systems, Information Storage and Retrieval, Preservation of Information Resources, Marketing of Information Services, Organizational Information Systems, Telecommunications, and Information Network. Throughout these courses, I gained a comprehensive understanding of the role of information in society and the management of information resources. I learned about the fundamental principles of information management and technology, including database management, automation of information systems, and information storage and retrieval. Additionally, I studied various aspects of classification, research methods, and the preservation of information resources. To complement my knowledge in information management, I also delved into subjects such as public relations, marketing of information services, and organizational information systems. These courses provided insights into effective communication strategies, promoting information services, and the integration of information systems within organizations. Furthermore, I developed proficiency in areas such as computing, telecommunications, and information networks. These courses equipped me with the necessary skills to navigate the digital landscape and effectively utilize telecommunications and information networks for efficient information exchange. Overall, my coursework at the University of Ghana, coupled with my Second Class degree, has provided me with a well-rounded education in information management and related fields. I am equipped with a solid theoretical foundation and practical skills that enable me to excel in managing information resources, utilizing technology, and contributing to the effective functioning of organizations in the modern information-driven era.
Work & Experience
FREELANCE PHOTOGRAPHY/GRAPHIC DESIGNER
Freelance
• Communicating with Clients to set up date, time and place for photoshoots/Video shoots. • Conduction research regarding locations, props, sun position and weather conditions at shoot sites. • Maintaining and managing photography equipment. • Training crew to safely use new and modified equipment • Editing/Retouching photos/Videos • Design Textile Patterns • Study design briefs and determine requirements. • Conceptualize visuals based on requirements. • Work with copy writers and creative directors to produce final designs • Amend after feedbacks. • Ensure final graphics and layouts are visually appealing and on-board
Production Manager/Content Creator
Multiplicity Production Agency
• Creating content for Television shows and Social media. E.g.: For My Love of Football TV Show (GTV Sports Plus), For My Love of Trends TV Show (Lifestyle Television), The GH Hangout TV Show (Lifestyle Television) and Gossip Girls TV Show (Lifestyle Television). • Liaising with other managers to formulate objectives and understand requirements • Estimating costs and preparing budgets • Organizing workflow to meet specifications and deadlines • Conducting research regarding available locations, props, sun position, and weather conditions at the prospective film sites. • Assisting in Creating and reviewing scripts for Television Commercials. • Recruiting/Managing Models for Print and TV Commercials. • Supervise and evaluate performance of production personnel • Perform administrative work and clerical tasks as requested by the production team. • Training crew to safely use new and modified equipment. • Writing, reviewing, editing, and updating content for company social Media platforms. • Managing Social Media Accounts. • Monitoring social media metrics.
Content Developer/Account Manager Assistant
Innova DDB Ghana
• Monthly Internal Social Media Content Developing. • Set and implement social media and communication campaigns to align with marketing strategies • Coming up with content goals and strategies and pitching ideas to the Marketing and Communications Directors. • Collaborating with other departments and team members and brainstorming subjects for creative content. • Editing and proofreading new content before publication. • Managing the distribution of content through our various channels, including social media. • Analyzing performance indicators and web traffic and determining the effectiveness of created content. • Performed photography/Videography at events. • Assist the Advertising Account Manager in the development and execution of advertising campaigns • Communicate with clients to gather project requirements and ensure client satisfaction • Manage project timelines and budgets • Coordinate with internal teams (creative, production, media, etc.) to ensure campaign elements are delivered on time and within budget • Assist in the creation of campaign performance reports and analysis • Attend client meetings and take detailed notes • Assist in the creation of proposals, presentations, and other materials as needed.
Content Creator/Social Media Manager Intern,
Glitz Africa
• Creating content which will catch maximum customer interest. • Writing and reviewing content for social media pages and public communications. • Measuring and monitoring company social media traffic statistics • Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels. • Ensure that the content is compliant with the copyright and data protection laws • Maintain consistency in content and ensure alignment with the brand history and plans • Writing, reviewing, editing, and updating content for company websites, blogs, marketing materials, and similar platforms. • Bring on board Social Media Influencers who fits the company’s Brand. • Managing Social Media Accounts. • Creating instant content from live events for the company’s Social Media platforms.
Brand Promoter
BoomPlay
• Developing promotional strategies: Brand promoters create and execute promotional plans to increase brand visibility and sales. • Conducting market research: They analyze market trends and consumer behavior to identify opportunities for brand promotion. • Building relationships: They build and maintain relationships with potential customers, stakeholders, and partners to increase brand visibility. • Creating marketing materials: They design marketing collateral, such as flyers, brochures, and posters, to promote the brand. • Organizing events: They plan and execute promotional events, such as product launches, demos, and sponsorships, to increase brand visibility. • Engaging with customers: They interact with customers on social media and other platforms to address their concerns and promote the brand. • Analyzing data: They analyze data to measure the success of promotional campaigns and identify areas for improvement Attend client meetings and take detailed notes. • Assist in the creation of proposals, presentations, and other materials as needed
