Guillermina
About Me
I am a UX/UI Designer, passionate about creating meaningful experiences that improve people’s lives.
I discovered human-centered design years ago while working on digital projects at Prisma Medios de Pago. Since then, everything changed. I assumed a new challenge: helping people enhance their lives by making simple what it is not. To get that, I´ve been studying cognitive psychology, behavioral design, accessibility, interaction design, UX writing and communication. And I´m still on the go, looking forward for new challenges to come!
Follow a selection of the projects I´ve worked on: https://www.behance.net/guillerferdani
Education
Universidad de Palermo
Agencia Conectividad Córdoba
Universidad Austral
Universidad de San Andres
Banco Interamericano de Desarrollo - BID
Coderhouse
UTN- Facultad Regional Córdoba
Concreta by Daniel Mordecki
Crehana
Concreta by Daniel Mordecki
Coderhouse
Work & Experience
UX/UI & Content Designer
Prisma Medios de Pago
Design user-centered experiences, focused on usability, accessibility and the way people take decisions: - UX Research, heuristic evaluations and usability testing - User personas, flows y journeys - Wireframes & Prototypes - Design, Content Strategy & UX Writing (of emails and websites) - SEO
Graphic & Web Designer
Prisma Medios de Pago
Develop end-to-end solutions: - Website design - Content Strategy & UX Writing (of emails and websites) - Key visual definition of mails and POP.
Graphic Designer
Visa Argentina
Writing and design of printed pieces (brochures, packaging and POP).
