citrasasabila

About Me

I love to dig into client problems and solve them with a modern magic trick, called social media marketing. I create, scale, and optimize social media business accounts. To accomplish this, I focus on delivering key messages by managing up-to-date content planning and building an amazing online reputation by only creating good quality content.

 

Luckily, I’m obsessed with social media marketing for over two years. It brings me such genuine joy to help others

Education

Bachelor Degree 2022

Syarif Hidayatullah State Islamic University Jakarta

Digital Communication and Media/Multimedia 2018

SMK Negeri 45 Jakarta (Vocational High School)

Work & Experience

Social Media Marketing Specialist

PT Sisi Asia Solusindo

03/01/2022

• Expanded social media accounts, focusing on TikTok improved selling by 100% • Created visually appealing social media content to improve target audience reach, increasing Instagram reach by 200% • Collaborated with TikTok influencers and KOL to promote the company's brands and publicize products. • Established successful TikTok Shop accounts for online business and increased foot traffic to store; including special event marketing such as Campaign Disney x TikTok Shop, and Marvel Heroes Unite. • Created and developed content for 2‑4 corporate social accounts.

Graphic Design

Atharya Studio (Interior Design Companies)

01/01/2019 - 12/31/2022

• Designed over 35+ static and video assets, utilizing different styles. • Developed concepts and designs for 3 business accounts, utilizing Adobe Photoshop and Illustrator. • Designed visual content for Instagram posts, which, in total, create over 60+ posts in 3 different social media accounts. • Revamped company logo and business cards, boosting the brand image. • Identify and created performance‑based emails to improve the number of leads by 25%. • Sourcing integrated music, voice‑over, and sound effects in tooling to enhance video content.

Content Creator

Dap Indonesia (Wholesale Mobile Phone Accessories Suppliers)

11/01/2021 - 01/31/2022

• Created a monthly content plan and marketing materials leading to a successful gain of 200% viewers and likes of the TikTok corporate account. • Achieving a 90% social media TikTok growth within 3 months. • Collaborated with TikTok account managers to aid in managing company campaigns and Ads including creating and managing content postings each with a budget above $300, leading to a 200% increase in the social media corporate account. • Create marketing materials and publicize events through social media. Increased account visitors by 45%. • Personally managed 5 social media campaigns on TikTok and Instagram • A defined strategic vision statement for 99+ daily posting to keep up the content on trending.

Web Content Writer - Freelance

FlowerAdvisor

12/01/2020 - 02/28/2021

• Wrote 10+ articles in about 800-1200 words by maintaining 100% quality, and no plagiarism issues were found using SEO keywords drawn from Google Analytics. • Posted articles on the company website to increase traffic by 10%.

Student Reporter - Internship

BINUS TV

01/01/2017 - 03/31/2017

BINUS TV logo Student ReporterStudent Reporter BINUS TV · InternshipBINUS TV · Internship Jan 2017 - Mar 2017 · 3 mosJan 2017 - Mar 2017 · 3 mos Jakarta, IndonesiaJakarta, Indonesia • Wrote and edited 99+ the script to be featured on-air at 7, and 12 pm newscasts. • Assist in 5+ interviews live including city government officials. • Provided support in the news program as floor director, and video mixer operator. Also, take apart in voice-over for 15+ featured news programs.

Skills

Social Media Marketing
90%
Content Production
96%
Editing
80%
Writing Ability
70%