Efe Ogufere
About Me
Product Manager with experience in Cross Border Payments and Identity Management with great leadership and problem-solving skills. Experienced in digital channels and project management to ensure profitability by creating new product features, technology, and competition to drive acquiring product capability improvement.
When I’m not busy building your favorite products, you can find me writing poetry or pop culture reviews!
Education
University of Benin
Chartered Institute of Personnel Management Nigeria
Human Resource Management
Work & Experience
Senior Product Manager
Fincra Technologies Ltd
Fincra is a payment infrastructure provider focused on providing solutions that cut across the payments landscape. We provide multi-channel methods for collections, payouts, and payments management capabilities as a platform to global merchants, fintech, banks, and institutions offering seamless digital payment solutions to their users. We facilitate both local and cross-border payments. Making payments easy as sending a text message. As Product Manager for Cross Border Payments, I am tasked with * Defining product strategy, creating and owning company products’ roadmaps, prioritizing initiatives with defensible reasoning that aligns stakeholders while energizing the design and engineering teams. * Driving decision-making process across all the aspects of product development (strategy, design, technology, launch). * Working with external third parties to assess partnerships and licensing opportunities. * Documenting ideas and plans; while being the voice of the customer, working directly with partners and product users. * Monitoring and communicating updates on product priorities to internal and external stakeholders. * Analyzing the feedback from product users on their experience using the products. * Driving progress across product initiatives by removing blockers from the team and going the extra mile to ensure that the product objectives are met.
Growth Product Manager
Chams Plc
Defined the product strategy, roadmap and coordinated design meetings across various internal teams. Established criteria for each milestone within the product roadmap as means to measure developmental progress. Conceptualized and deployed enhanced product features and optimized implementation for use in marketing strategies. Translated the product strategy into detailed requirements and prototypes. Created buy-in for the product vision both internally and with key external partners. Reduced product downtime by 50% by inspecting the various dependencies for quality, bugs, and adherence to client requirements. Defined and analyzed various metrics to measure product performance. Carried out A/B testing and UX research towards improving customer experience on a product journey. Helped scale product reach by 40% by increasing the B2B2C clientele and services offerings. Spearheaded collaborative efforts with digital marketing agencies to bring products to market.
Product Manager
United Bank for Africa Plc
Strategizing for market intelligence on new product features, technology, and competition to drive product capability improvements. Managing the full life cycle of a product by driving uniformity in service availability across all digital channels and simplifying the channel enrollment process. Collaborating with cross-functional teams to design sustainable and effective work processes and coordinated design meetings and decisions across several internal departments and teams New product development and maintaining engagement strategy, Developing and delivering on sales communication strategy. Effective vendor management to drive market penetration, product improvement, and innovation at a minimal cost. Established criteria for each milestone within the product roadmap as means to measure developmental progress
