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Tech Startups › Milestone planner

Plan your next milestone before you subscribe.

Pick the milestone that matters most right now. We show the Volunteer roles to recruit, the plan that fits, what a 13 week Volunteer Term can look like and what you need to put in as the founder.

Step 1 · Choose your milestone

Choose a milestone above to see your plan.

Your milestone

Validate demand before you build.

A small validation team tests the problem, maps your competitors, finds early customers and gives you a prototype to put in front of them. The aim is evidence for a clear decision: build, change direction or stop.

The plan that fits
Starter (Idea Validation)
£49 a month or £490 a year
  • Up to 15 Volunteers
  • 5 live Opportunity listings
  • 8 Opportunity Templates and 3 Pre-Qualification Questionnaires
  • Standard Volunteer Agreement covering IP
Start with Starter (Idea Validation) →

Roles to recruit

First: a Talent Architect (HR Volunteer) to run recruitment

Deliverables you could see

  • An Ideal Customer Persona backed by research
  • A competitor comparison and positioning options
  • A list of engaged early adopters
  • A clickable prototype tested with users
  • A validation report with a recommendation

Your part as the founder

  • A clear description of the problem and your goal
  • Introductions to people who have the problem
  • A weekly decision meeting
  • Rapid feedback in the first two weeks
Weeks 1 to 2

Recruit and brief

List roles, interview, sign Volunteer Agreements and agree the questions to answer.

Weeks 3 to 6

Research

Surveys, interviews and competitor mapping run in parallel.

Weeks 7 to 10

Shape and test

Road map, mock-ups and a prototype tested with early adopters.

Weeks 11 to 13

Decide

Validation report, recommendation and handover notes.

Your milestone

Launch a first version customers can use.

A product team turns your validated idea into a specification, designs and a usable first release, tested and deployed safely. Keep the scope small: one core journey done well beats many half finished features.

The plan that fits
Essential (Product)
£99 a month or £990 a year
  • Up to 25 Volunteers
  • 10 live Opportunity listings
  • 17 Opportunity Templates and 8 Pre-Qualification Questionnaires
  • Advanced Volunteer Agreement with IP and non-disclosure
Start with Essential (Product) →

Roles to recruit

First: a Talent Architect (HR Volunteer) to run recruitment

Deliverables you could see

  • A product brief and prioritised user stories
  • Tested designs for the core journey
  • A first release of the core journey
  • A release process with automated checks
  • Documentation the next team can pick up

Your part as the founder

  • Validation evidence and a clear product goal
  • Company-owned code, hosting and tool accounts
  • Fast decisions on priorities
  • A weekly review of what shipped
Weeks 1 to 2

Recruit and plan

Product Manager and Business Analyst first, then agree scope and the road map.

Weeks 3 to 6

Specify and design

User stories, architecture and tested designs for the core journey.

Weeks 7 to 10

Build and test

Developers build in small steps while QA checks every release.

Weeks 11 to 13

Release and hand over

First release to early users, feedback captured and handover notes written.

Your milestone

Build a repeatable go to market engine.

Marketing, sales and product marketing Volunteers position the product, generate qualified demand and set up a sales process you can repeat and measure.

The plan that fits
Advanced (GTM)
£250 a month or £2,500 a year
  • Up to 100 Volunteers across five teams
  • 25 live Opportunity listings
  • Volunteer Intelligence and proactive support
  • Advanced Volunteer Agreement with IP and non-disclosure
Start with Advanced (GTM) →

Roles to recruit

First: a Talent Architect (HR Volunteer) to run recruitment

Deliverables you could see

  • A clear target customer and positioning
  • Messaging and a launch plan
  • Running campaigns with tracked results
  • An outreach process and a measured pipeline
  • Early case studies

Your part as the founder

  • A product customers can already use
  • Access to customers and early users
  • Approval of messaging and pricing
  • A weekly pipeline review
Weeks 1 to 2

Recruit and position

Product Marketer and team leads first, then agree the target customer.

Weeks 3 to 6

Message and set up

Messaging, channels, tracking and the sales process.

Weeks 7 to 10

Launch and learn

Campaigns and outreach run, results reviewed weekly.

Weeks 11 to 13

Repeat what succeeds

Double down on the best channels and document the playbook.

Your milestone

Keep the customers you win.

Customer Success Volunteers map the customer journey, improve onboarding and spot the reasons customers leave, so growth is not lost through the back door.

The plan that fits
Advanced (GTM)
£250 a month or £2,500 a year
  • Customer Success sits within Advanced (GTM)
  • Up to 100 Volunteers across five teams
  • Volunteer Intelligence and proactive support
  • Advanced Volunteer Agreement with IP and non-disclosure
Start with Advanced (GTM) →

Roles to recruit

First: a Talent Architect (HR Volunteer) to run recruitment

Deliverables you could see

  • A customer journey map
  • An improved onboarding process
  • A help centre or support playbook
  • Churn reasons and a retention plan
  • Customer feedback fed back to product

Your part as the founder

  • Access to customer data and support channels
  • Introductions to key customers
  • Decisions on product changes
  • A weekly review of the numbers
Weeks 1 to 2

Recruit and listen

Recruit the team and review support tickets, data and feedback.

Weeks 3 to 6

Map the journey

Find where customers get stuck and why some leave.

Weeks 7 to 10

Fix the biggest gaps

Improve onboarding, help content and check-ins.

Weeks 11 to 13

Measure and hand over

Track the change and document the playbook.

Whatever your milestone

Start with the two roles that unlock the rest.

A Talent Architect (HR Volunteer) lists your Opportunities and runs recruitment, and a Founder's Assistant picks up the ad hoc tasks. Both give you back the time to lead.